TicketSizzle’s Lead Generation Search Technology helps users find detailed information about online
ticket providers while driving informed and targeted customers to our ticket providers.
Backend events database
TicketNetwork currently powers our events database. This enables us to showcase one of the largest
inventories of event tickets to a wide range of concert, sporting and theater events. Due to our tight
integration with TicketNetwork we can readily integrate the large number of providers that already use
the TicketNetwork platform as well as any other data feed.
To improve conversions, our results engine supports deep linking and seamless transition to specific
event pages on provider websites. We can integrate through a variety of standardized web interfaces
like SOAP web services, XML feeds or custom data downloads. We support Auto-Tagging to embed
unique identifiers in target URL’s so they can be tracked accurately on provider server logs.
Our flexible results engine can be customized to meet specific ROI goals. We offer filtering results by
category, region or artist. In the near future, we plan to offer further granularity to specific event level.
Provider Data and Ranking
At TicketSizzle.com we want to provide our users with the best unbiased information about ticket
providers so they can make an informed, educated decision. We showcase each provider on their own
profile page where they can submit relevant information including their social media destinations,
customer service contacts and distinguishing features. For our users, we provide a platform to write
and share reviews about providers. Our ranking algorithm factors in provider popularity, click rates and
several other features to rank providers for each event.
We strive to deliver quality traffic and we work hard to protect our advertisers against click fraud by
implementing sophisticated logic to detect invalid click activity. Clicks are verified based on originating
IP, click frequency and other behavioral attributes. Advertisers are not charged for any suspicious
clicks. In addition to automated detection we regularly analyze click activity on advertiser accounts.
Our web applications and backend engines are developed on the Microsoft platform. TicketSizzle.com
is an ASP.Net MVC website with a SQL Server backend served up by IIS running on a Windows server.